Should You Advertise on Bing?
Is it worth paying money to advertise on Bing? While Google dominates the search engine market, getting 92 percent of traffic, many people still use Bing around the world. Investing [...]
7 Steps to Prepare Your Business for Cyber Monday
Last year, Americans spent over $9 billion on Cyber Monday. If you sell online, you need to be prepared for the day well in advance if you want to reap [...]
Tips to Help You Reach The Perfect Audience on Social Media
Social media is an integral part of any marketing campaign. If you want your business to get noticed you need to have a presence on at least one of [...]
How to Increase Revenues From Current Customers
Did you know that it can cost five times more to acquire a new customer versus retaining your current customers? While lead generation is important, it’s also crucial your marketing [...]
The Impact of Covid-19 on Online Marketing
When you invest in online marketing such as social media, your hope is to go viral to reach as many potential customers as possible. But with the coronavirus still hanging around, some changes [...]
Work From Home Tips To Help Your Company Survive The Coronavirus
The CDC’s recommendation to socially distance yourself from gatherings of 50 people or more during the Coronavirus outbreak has spun many businesses into a situation that they hadn’t had [...]
What Is a Backlink and Why Do You Need That for Your Website?
Did you know that backlinks are one of the three most important Google ranking factors? Furthermore, about 75 percent of search engine optimization (SEO) is off-page — and that includes [...]
Organic SEO Services vs Local SEO Services: What’s the Difference?
More than 50 percent of website traffic comes from search and 80 percent of consumers use search to find local information. Local and organic SEO services are critical if you want [...]
Adjusting Digital Marketing to Fit the Seasons of Your Business
Deloitte predicted that the 2019 holiday season would bring in more than $1.1 trillion. For many retail businesses, November to January is their best season. But what happens when the [...]
What To Expect With Google Display Ads
The Internet is one of the most valuable tools that an entrepreneur can take advantage of. In fact, over $450 billion was made through online sales in 2017. In [...]